How Barbie Built a $1B Empire—and Why It’s Suddenly Under Pressure? March 16, 2026 Barbie has sold more than a billion dolls and dominated toy aisles for decades. After a massive nostalgia wave and a blockbuster movie comeback,...
Barbie Slays In Her New Suit Of Armor January 1, 2020 (Photo Credit:Jim Rodda) Barbie is suiting up Medieval style The famous doll from Mattel is known for her plethora of pantsuits and...
New Judge Barbie Dolls Now Available In Store October 8, 2019 (Photo Credit: Mattel) Order! Order in the dream house! Look out world because Barbie is taking to the courtroom and she stands for...
Mattel Launches Its First Ever Gender-Neutral Doll That Lets Kids Express Themselves September 26, 2019 (Photo Source: headtopics.com) Mattel makes a doll for everyone to love Do you remember when you were a kid and all your dolls and toys...
National Geographic Releases Travel-Themed Barbie Dolls February 21, 2019 National Geographic has teamed up with Mattel to bring children an inspirational new line of travel-themed...
Barbie Is Adding More Inclusive Dolls To Its Line February 19, 2019 The Barbie Fashionistas line offers over 100 styles to reflect a variety of appearances and identities, but the...
Mattel To Launch Official BTS Doll Collection January 8, 2019 As if collecting every K-pop album ever released wasn’t enough, ARMYs can now get their hands on a miniature size of RM, Jin, Suga,...
Mattel Working On Creating Same-Sex Couple Barbie Set December 25, 2018 Arizona couple Matt Jacobi and Nick Caprio worked with Barbie-maker Mattel to create a same-sex couple Barbie set as part of their upcoming...
A new Barbie ad shows girls imagining their futures, and it's perfect October 25, 2015 This Barbie ad will make you smile. The new campaign features a group of (objectively adorable) young girls getting a chance to try out their...
